Hospitality, Drawing from B2C and Rethinking the QBR with Aaron Thompson of SuccessCOACHING | Episode 058

Aaron Thompson (Chief Revenue Officer of SuccessCOACHING and Founder of Red Slacks) has dedicated his professional life to helping companies and CS professionals. He and Alex delve into the importance of leveraging digital technologies and data to enhance customer experience, and explore the benefits of transitioning from high touch to tech touch interactions.

Topics:

• 02:40 - The origin of the Red Slacks
• 07:44 - Aaron’s journey into customer success
• 12:28 - Importance of hospitality experience in CS
• 17:14 - Digital customer experience definition
• 19:33 - Leveraging data in digital strategies
• 26:50 - Rethinking the traditional QBR
• 34:37 - B2B learns from direct-to-consumer strategies
• 36:34 - Effective tools in digital CS
• 40:20 - The missing piece in customer success platforms

Enjoy! I know I sure did...

Aaron's LinkedIn: https://www.linkedin.com/in/athomps/ Red Slacks: https://redslacks.com/ SuccessCOACHING: https://successcoaching.co/

Resources: - 4Rocks by Sean Albertson - Revenue Operations by Stephen Diorio and Chris Hummel

Shoutouts:

• Simon Kriss: https://www.linkedin.com/in/simonkriss/
• Percy Rose: https://www.linkedin.com/in/percyrose/
• Mickey Powell: https://www.linkedin.com/in/mickeypowell/